Benefits Realization - part of the solution?

Why do people and organizations invest in change when they are often not clear of:

1. What benefits they really want in return for their blood, sweat and tears?
2. What really needs to be done to get them?
3. If they are on track to get them along the way?

Without being clear on these surely they are likely to be disappointed. Most don't seem to learn. 
This is a good place to start the 5% campaign - realizing benefits from change is part of the future.  

Known by many names, benefits realization (project benefits management) is surely one of the areas we need. At over 15 years old the area has been bubbling under the radar of most businesses and programs. 


If you are involved in, responsible for or a victim of change then it's worth paying attention to the area. It could help you achieve more not just in your work life but also in your personal life too.


I'll be dipping into the area more and there is a growing amount of materials on the Internet. It's an area I'm passionate about.


Good books include:

• John Thorp - The Information Paradox
• Ward, J. and Murray, P. (1997), Benefits Management: Best Practice Guidelines.
• Bradley, G. (2006), Benefit Realisation Management – A practical guide to achieving benefits through change

There is also software to help: 

• Realisor 

Greater results for all - the 5% campaign

Every year billions of dollars are wasted, effort is wasted and opportunities lost.
This is an outrageous position and people and enterprises deserve better.  I believe there is a better future.

This blog is about Outcome Achievement: that everyone should achieve more of what they value with as little waste as possible. Waste being whatever does not contribute to valued outcomes.

I believe that people and organisation should end low value activities and achieve greater outcomes.  I am frustrated that the outcomes they value are not identified, agreed, planned for and achieved.


This blog is about sharing and helping people and enterprises achieve 5% more of what they value.

For example, in August 2005 a Harvard Business Review article identified study there is an average of 37% performance loss in organisations due to a number of factors.

Available approaches related to Outcome Achievement directly address 12.3% of this. Even if we achieved a 5% target then this would make a real contribution.

You're very welcome to join the campaign.